Definitions and samplesprimarily (adv.) first; most importantly– We are primarily concerned with convincing the board of directors to apply for the second loan.risk (n.) the chance of loss or damage– Expanding into a new market is a big risk.strategy (n.) a plan of action– Let’s develop a strategy for promoting our ice cream parlor.strong (adj.)…
demonstrate (v.) to show clearly and deliberately; to present by example– The professor demonstrated through a case study that a business plan can impress a lender.develop (v.) to expand, progress, or improve– Lily developed her ideas into a business plan by taking a class at the community college.evaluate (v.) to determine the value or impact…
Definitions and samplesimply (v.) to indicate by inference– The guarantee on the iPod implied that all damages were covered under warranty for one year.reputation (n.) the overall quality of character– The company knew that the reputation of its products was the most important asset it had.promise (n. & v.) a pledge, a commitment; to pledge…
Definitions and samplescrowded (adj.) full of people, leaving little or no room for movement; packed– Was the pool crowded?warm (adj.) fairly hot in a way that is comfortable and pleasant– a warm September evening.characteristic (adj. & n.) revealing of individual traits; an individual trait– One characteristic of the store is that it is slow in…
to be cut out for: to have the necessary skills or talent forThe idiom is most often used in the negative or in questions. Examples of TO BE CUT OUT FOR – John is certainly not cut out for the work of a trial lawyer.– Are you certain that you are cut out for that…
to sell out: to sell all items; to arrange for the sale of a company or business Examples of TO SELL OUT – That store is closing its doors for good and is selling out everything this weekend.– If my new business enterprise is successful, I’ll sell it out for a few million dollars.
Definitions and samplescurrently (adv.) happening at the present time; now– Currently, customers are demanding big discounts for bulk orders.inspiration (n.) a thing or person that arouses a feeling– His work is an inspiration to the marketing department.persuasion (n.) the power to influence; a deep conviction or belief– The seminar teaches techniques of persuasion to increase…
Definitions and samplesattract (v.) to draw by appeal– The new advertising attracts the wrong kind of customer into the store.compare (v.) to examine similarities and differences– Once the customer compared the two products, her choice was easy.competition (n.) a contest or struggle– The company has decided not to join the growing competition for dominance in…
abortion (n.) the act of aborting a baby – She decided to have an abortion. abstain (v) to deliberately not vote for or against something; to not do something that you would normally enjoy doing – Three members of the committee abstained. abundant (adj.) more than enough in quantity – An abundant supply of fresh fruit….
consequence (n.) the consequences of something are the results of effects of it. – Her lawyer said she understood the consequences of her actions and was prepared to go to jail. furniture (n.) large movable equipment, such as tables and chairs, used to make a house, office, or other space suitable for living or working…